Boston, MA -- (SBWIRE) -- 06/21/2013 -- Personal care appliances is the only category in which Procter & Gamble (P&G) has significant sales volumes, where it is ranked first globally in 2012. However, P&G currently relies heavily on sales in developed markets, especially Western Europe. Against the backdrop of stagnating demand in developed markets, it is recommended that P&G shifts its focus to BRIC markets, where a volume CAGR is at least 5% over 2012-2017 in personal care appliances.

Euromonitor International's Procter & Gamble Co, The in Consumer Appliances ( World) Company Profile offers detailed strategic analysis of the company's business, examining its performance in the Consumer Appliances industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

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Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Consumer Appliances market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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