Boston, MA -- (SBWIRE) -- 09/05/2013 -- The Olympic Games which took place in London in 2012 were followed by many Italians, who discovered that Italy has talent in sports other than soccer. Due to the difficult economy and the media showcasing legal issues behind soccer players and companies, many people in Italy started shifting their interest from soccer towards other sports. According to interviews, people showed increasing interest in several sports nutrition products, from powder to non-protein products and ready to drink...

Euromonitor International's Sports Nutrition in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Non-Protein Products, Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Reasons to Get This Report

- Get a detailed picture of the Sports Nutrition market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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