Boston, MA -- (SBWIRE) -- 08/19/2013 -- Starchy roots saw total volume growth of 2% in 2012, to reach 56 million tonnes. These are widely planted nationwide, with stable production. Food processing technology is improving, and starchy roots for fresh food also experienced steady growth, as consumers in China gradually recognised the nutritional and health value of such products.

Euromonitor International's Starchy Roots in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2008-2012, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market - be they new product developments, consumption patterns and distribution data. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Cassava, Other Roots, Potatoes, Sweet Potatoes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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- Get a detailed picture of the Starchy Roots market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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