Women remain most likely to receive gifts, however encouraging gifting to men could be used as an entry point for men into the beauty sectors.
Albany, NY -- (SBWIRE) -- 02/14/2018 -- A new research study based on gifting in beauty and personal care titled "GIFTING IN BEAUTY AND PERSONAL CARE - UK - JANUARY 2018" has recently been added to the database of Market Research Hub (MRH) that focuses on analyzing the UK market of gifting in beauty and personal care right from examining historical trends of the market to forecast future prospects.
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The report offers a detailed analysis on the market background, and opines that technology could play a vital role in aiding the buying behavior of consumers. An analysis is offered on the basis on the overall purchase of beauty and personal care been offered to readers. According to the report, birthdays and Christmas continue to be the most popular occasions for gifting beauty and personal care products.
The next section of the report highlights the key issues and insights in the gifting in beauty and personal care market. The low volume of products gifted to men remains a potential opportunity that can be explored by manufacturers. Promoting extra spending on beauty and personal care products to men is a focus area for manufacturers. The facts and implications of gifting beauty and personal care products to men have been discussed in detail in the report.
The succeeding section of the report offers information about the emerging market conditions that manufacturers should know about. The growth of teens as a lucrative consumer segment has been discussed in the report. In addition to the specific factors, the report also offers a macroeconomic impact-analysis on the market. Britain's impending exit from the European Union is likely to impact spending in this sector. The evolving consumer attitude towards Christmas shopping and total beauty activities in the last three months have been discussed.
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The next section of the report offers information and analysis on the launch activity and innovation in the UK beauty and personal care market. According to the report, there has been a growing focus on the color cosmetics and skincare products in the recent years. The area of focus has been eye care and lip care products, with multi-sector gift sets also gaining traction among consumers. However, individual products continue to be more sought-after than gift sets, with fragrances remaining a bestseller in the category.
Overall, the report is a holistic piece of information that gives readers a complete overview on the gifting trends in beauty and personal care. Stakeholders will benefit from the information presented in this report. The qualitative and quantitative insights offered in the report can be used by stakeholders to boost their business and product strategy.
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