Newristics

Newristics Offers First-in-Class Solutions for Message Optimization

 

Scottsdale, AZ -- (SBWIRE) -- 05/25/2021 -- Newristics offers exceptional message optimization services that use a combination of decision heuristics science and AI. Newristics boasts of the world's largest database of heuristics and heuristics-based messages and the company's algorithms have been trained on various data points from message testing research. Newristics' portfolio features products that meet the 360-degree messaging requirements of their clients – from message development services and message testing to message performance scoring for clients. Newristics has optimized messaging for top brands that collectively generate over $100 billion in annual revenue.

Speaking about the use of behavioral science in messaging, the company spokesperson said, "Behavioral science has transformed the way businesses market their products and services. It is the policy of targeting customers based on their specific decision drivers. Armed with knowledge of decision heurstics, marketers are able to make their messaging resonate better leading to favorable purchase decisions. Marketing and market research teams looking for the effective messaging optimization services can contact us."

Are you looking for behavioral segmentation marketing services? Newristics offers XEKUTE Segment-Based Messaging service which is the shortest path to excellent segment-based messages. XEKUTE offers a heuristics-based segmentation that combines Artificial Intelligence and behavioral science to segment customers. XEKUTE SBM uses excellent research techniques to segment respondents based on their decision heuristics. With this service, clients can bypass months of unproductive segmentation workshops and meetings.

Speaking about the company's message testing services, the company spokesperson said, "We offer CHOOSE, a brand of services designed to test messages with customers using secondary or primary market research. Our CHOOSE brand of products comprises Choose Message Predictor (CMP), Choose Message Explorer (CME), and Choose Message Optimizer (CMO). CMP can test messages predictively without conducting any primary market research. CME uses a series of behavioral experiments like emotional triggers and non-conscious drivers, to measure the appeal of messages. CMO uses quant research to test hundreds of messages without a large sample size and identifies the best omnichannel message bundles out of billions of possibilities."

Newristics is a company that is famous for message optimization using AI and behavioral science. They have deep experience in the pharma industry, having identified heuristic drivers of decision making for different disease states. The company uses its deep understanding and database of heuristics to offer products that are easy to use, easy to understand, and easy on the budget. Over the years, Newristics has helped various pharmaceutical brands go to market, while reducing timelines and costs associated with the messaging cycle. The company offers dedicated solutions for the entire messaging cycle – from message development to message testing, message execution and message performance measurement.

About Newristics
Newristics is a marketing research company that helps clients put out the best and most effective messages. They have a proven track record, especially in the pharmaceutical industry. The company continuously evolves and adds new products into its inventory. Those wanting to know about heuristics in marketing can visit the company's website.

Contact Details

Newristics
8777 E. Via de Ventura, Suite 260,
Scottsdale, AZ 85258
Telephone: 203-635-8150
Email: info@newristics.com
Website: https://www.newristics.com/