Boston, MA -- (SBWIRE) -- 06/10/2014 -- As was the case with other impulse and indulgence categories, the fallout from the economic crisis continued to depress demand for gum in Serbia in 2013. However, the decline in total gum volume sales was slower than that recorded the previous year, while growth in total current value sales was up slightly on 2012. This modest improvement was partly due to signs that the worst years of the crisis were over, with renewed confidence about the short to medium term outlook for the domestic economy...

Euromonitor International's Gum in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

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Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Gum market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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