Boston, MA -- (SBWIRE) -- 09/19/2014 -- Other pet food will not experience any significant changes in 2014, as the performance seen in 2013 will continue the following year. Other pet food constitutes an underdeveloped category, due to the traditional preference of Peruvians for dogs and cats when opting for a pet. Nevertheless, time and space restrictions are encouraging some consumers to opt for other pets. As a result, in 2013, other pet food achieved a 5% growth rate in current value terms, slightly below the performance observed the previous year.

Competitive Landscape

Other pet food is remarkably fragmented with only three noticeable companies competing and selling packaged products. Acuario Real SRL and Sera Peru SAC held a 30% and 19% value share in 2013, respectively, thanks to offering the most popular brands of fish food, which carry higher prices than other types of pet food. In third position was Zapata Llona Rocio, with an 18% value share, benefiting from the good availability of its Nutri Pets brand for birds and small mammals.

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Industry Prospects

In the forecast period, other pet food is expected to record a value CAGR of 3% at constant 2014 prices, in line with the performance registered in the review period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Other Pet Food industry in Peru with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Other Pet Food industry in Peru, our research will save you time and money while empowering you to make informed, profitable decisions.

The Other Pet Food in Peru market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Other Pet Food in Peru?
- What are the major brands in Peru?
- How is the current retail distribution landscape impacting overall category performance?

Reasons to Get this Report

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Bird Food, Fish Food, Small Mammal/Reptile Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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