Boston, MA -- (SBWIRE) -- 10/18/2013 -- Organic food in Bulgaria has seen significant growth in popularity over the review period. While more expensive than non-organic counterparts, these products are considered healthier and tastier by consumers. Furthermore, organic food, unlike some other HW packaged food, is similar to "ordinary" food; therefore it is more easily introduced into people's diets. In comparison, non-dairy milk looks and tastes different, giving people the impression that they are not consuming "real food". Also,...

Euromonitor International's Organic Packaged Food in Bulgaria report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Organic Baby Food, Organic Bakery Products, Organic Canned/Preserved Food Excluding Ready Meals, Soup and Pasta, Organic Chilled Processed Meats, Fish/Seafood and Lunch Kit, Organic Confectionery, Organic Dairy, Organic Dessert Mixes, Organic Frozen Processed Food Excluding Ready Meals, Pizza, Soup and Noodles, Organic Ice Cream, Organic Noodles, Organic Oils and Fats, Organic Pasta, Organic Ready Meals, Organic Rice, Organic Sauces, Dressings and Condiments, Organic Snack Bars, Organic Soup, Organic Spreads, Organic Sweet and Savoury Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Organic Packaged Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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