Boston, MA -- (SBWIRE) -- 01/01/2014 -- Affected by the rising ownership of mobile phones in China, which reached 93% in 2013, particularly the fast growth of smartphones, retail volume sales of portable players decreased by 7%. Smartphones are equipped with media playing functions, both audio and video. With the quickening pace of life, consumers are unwilling to carry a media player, whose functions can easily be replaced by a smartphone. With the further penetration of smartphones in China, the decline in retail volume sales of...

Euromonitor International's Portable Players in China report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

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Product coverage: E-Readers, Portable Media Players.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Portable Players market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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