Albany, NY -- (SBWIRE) -- 10/30/2017 -- The presence of a large number of companies renders stiff competition in the global prebiotic ingredients market, states Transparency Market Research in a new study. Key vendors in the market are hard-focused on intensive research and development to enhance their product offerings, which will help them accelerate their pace of gains and help them stay ahead in the game.

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Prominent participants in the global prebiotic ingredients market include Cargill Incorporated, Koninklijke Friesland Campina N.V., Cosucra Groupe Warcoing S.A., BENEO GmbH, Jarrow Formulas Inc., Fonterra Co-operative Group Limited, Dairy Crest Group plc, Gova BVBA, The Tereos Group, S.A.A Olygose and Clasado Biosciences Limited, Yakult Honsha Co. Ltd., Ingredion Incorporated, Kerry Group plc, Roquette Freres S.A., Sensus America Inc., Cooperatie Koninklijke Cosun U.A., Prenexus Health, Jackson Gl Medical, and The New Francisco Biotechnology Corporation.

"Food and beverage companies are highly focused on research and development to augment the nutritional and multifunctional profile of foods," says the author of the study. Driven by this and various other factors, the global prebiotic ingredients market is projected to attract a revenue of US$7, 687.9 mn by the end of 2025 from an estimated worth of US$3,512.8 mn in 2017 at a 10.3% CAGR.

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Among the key ingredient segments, inulin is estimated to hold 34.3% share of the market by the end of 2017. Amongst the various source type segments that the market offers, root is estimated to hold the leading 46.5% market share. Geography-wise, Asia Pacific is expected to emerge as an attractive market; the region is predicted to dominate in terms of both volume and revenue by the end of 2017.

Benefits of Reduced Obesity Level Spurs Uptake in the U.S.

The increasing demand for functional food ingredients in daily diet is predicted to present opportunities for players in the global prebiotic market. Rising health awareness among consumers and increasing purchasing power leading to high spending on health-benefitting foods are positively influencing sales of prebiotic based products.

Apart from this, initiatives taken by leading brands of prebiotics to raise awareness about the health benefits of prebiotics and probiotics is stoking growth of prebiotic ingredients market. For example, in Europe, Yakult has undertaken an awareness program to raise about the health benefits of prebiotics and probiotics amongst European consumers.

Rising acceptance of benefits of prebiotic based products to help with obesity is driving the uptake of prebiotic food items. The U.S. has traditionally witnessed high levels of obesity with the number of adult and child obesity cases on the rise since the 1980s. However, as per the World Health Organization, the declining obesity level among Americans since 2010, which is related to consumption of prebiotic based food items is expected to account for sizeable demand for prebiotics in this region.

Further, rising awareness among consumers about the health benefits of food items with natural ingredients is expected to positively influence sales of prebiotic based products.

Lack of Product Knowledge among Consumers Crimps Growth

On the downside, factors such as successful marketing of probiotics over prebiotics as a health-enhancer, and lack of knowledge among consumers about the difference between probiotics and prebiotics is posing a challenge to the growth of prebiotic ingredients market.