Transparency Market Research

Predictive Analytics Market: Rising Awareness Towards Big Data to Drive Market at a CAGR of 17.8% During 2013-2019

Predictive Analytics Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2013 – 2019


Albany, NY -- (SBWIRE) -- 10/27/2015 -- According to a recent market research report published by Transparency Market Research, the global predictive analytics market is expected to grow positively at a CAGR of 17.8% during the period between 2013 and 2019. The report, titled "Predictive Analytics Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2013 - 2019", projects the global predictive analytics market to be worth US$6,546.4 million by 2019. The overall market was valued at US$2,087.3 million in 2012. The report points out that the rise in awareness towards big data and its analysis for future estimation will drive the global predictive analytics market during the forecast period. Increasing business interest in advanced big data analytics will further boost the market's growth prospects. The presence of a large number of players in the predictive analytics market will induce price-competitiveness. The growing need for product differentiation has led to the introduction and adoption of new technologies, which will positively impact the overall market.

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However, the report mentions that the cost and complexity of software and the dearth of skilled resources will restrict the growth of the global predictive analytics market. The market has a huge opportunity to grow with the development of simple and successful user interfaces. The report states that the future outlook of the global predictive analytics market will be defined by cloud predictive analytics, real-time analytics, persuasion modeling, and ensemble modeling. The report studies the global predictive analytics market on the basis of end-use industries such as banking and financial services; insurance; pharmaceutical; government, public administration, and utilities; telecom and IT; retail; transportation and logistics; manufacturing; healthcare; energy; media and entertainment; tourism; engineering and construction; sports; others. The banking and financial services and insurance segments dominate the predictive analytics market worldwide and are expected to continue as the leading end-use industries. Growing consumer-driven digital data is expected to fuel the rapid growth of the retail and manufacturing sectors during the forecast horizon.

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Depending on the application, the global predictive analytics market has been divided into sales and marketing, customer and channel, finance and risk, and operations and workforce. In 2012, finance and risk was the largest application segment of the market. The report studies the predictive analytics market across key regions such as Asia Pacific, Europe, North America, and Rest of the World. Growing demand for advanced business intelligence in North America has led to extensive growth of the predictive analytics market in the region. In 2012, North America accounted for a 55.9% share of the market. Europe has emerged as the fastest growing region owing to the large-scale adoption of predictive analysis across many industries.

Some of the key players in the global predictive analytics market are International Business Machines Corporation, Information Builders Inc., Microsoft Corporation, SAS Institute Inc., Oracle Corporation, Teradata Corporation, TIBCO Software Inc., and Fair Isaac Corporation. The market has been monopolized by the key players. In 2012, the top five players enjoyed an 80% share of the market.

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The research study has been segmented as below:

Global Predictive Analytics Market, By End-Use Industry
Banking and financial services
Government, public administration, & utilities
Telecom and IT
Transportation and logistics
Media and entertainment
Energy (oil, gas, and electricity)
Engineering and construction

Global Predictive Analytics Market, By Software Solutions Type
Customer intelligence
Decision support systems
Performance management
Data mining and management
Fraud and security intelligence
Sustainability intelligence
Financial intelligence
Operations management
Campaign management

Global Predictive Analytics Market, By Application
Sales and marketing
Customer and channel
Operations and workforce
Finance and risk

Global Predictive Analytics Market, By Mode of Delivery
On-premises installation
Hosted or Cloud based

Global Predictive Analytics Market, By Geography
North America
Asia Pacific

About Transparency Market Research (TMR)
Transparency Market Research (TMR) is a global market intelligence company providing business information reports and services. The company's exclusive blend of quantitative forecasting and trend analysis provides forward-looking insight for thousands of decision makers. TMR's experienced team of analysts, researchers, and consultants use proprietary data sources and various tools and techniques to gather and analyze information.

TMR's data repository is continuously updated and revised by a team of research experts so that it always reflects the latest trends and information. With extensive research and analysis capabilities, Transparency Market Research employs rigorous primary and secondary research techniques to develop distinctive data sets and research material for business reports.