Smith Publicity, Inc.

Publicity and PR Veteran Mike Onorato Joins Smith Publicity as Executive Director of Publicity Services


Philadelphia, PA -- (SBWIRE) -- 11/11/2016 -- Smith Publicity, one of the premier book marketing and book publicity agencies in the publishing industry, recently announced the hiring of publicity veteran Mike Onorato as Executive Director of Publicity Services.

Onorato brings vast book promotion experience to the position. For 14 years he worked for Wiley, one of the world's oldest independent publishing companies, working his way from book publicist to Associate Director of Publicity. He began his career at CBS News and worked for several years as a national account manager for a major public relations firm before joining Wiley.

As Executive Director of Publicity Services for Smith Publicity, Onorato is responsible for managing and leading all publicity service programs and supervises a team of 15 book publicists. He also joins the Smith Publicity executive team to explore new service options and find ways to continually enhance the author experience.

"We're very excited to have Mike join Smith Publicity," says CEO Dan Smith. "His experience in traditional publishing and public relations experience brings fresh ideas to our company. In addition, Mike brings great energy and enthusiasm, and I'm looking forward to him leading our team of publicists to even higher levels of success."

"For years I had known of Smith Publicity as a fine book marketing operation," says Onorato. "To join such a well-known, respected and innovative company is a wonderful opportunity for me."

About Smith Publicity
Smith Publicity is the most prolific book marketing agency in the publishing industry, with nearly 3,000 books promoted since 1997. An "equal opportunity" publicity firm, Smith works with both self-published and traditionally published authors, as well as small and major publishing houses.

Smith Publicity's motto, "Make Good Things Happen for Authors," is premised on providing the absolute highest level of client service, and a singular focus on creating as many opportunities as possible for authors and publishers to spread the word about books through media exposure.

Smith Publicity has offices in Cherry Hill, NJ and Toronto, Canada.