Boston, MA -- (SBWIRE) -- 06/26/2014 -- Premiumisation and popularisation of craft beer were the key trends within the beer category in 2013. An improved purchasing power led consumers to strengthen their habit of buying less but more qualitative wine. Small manufacturers of craft beer have shown double-digit sales growth rates during recent years, and market leaders have also responded by launching premium brands, often coming in limited edition volumes, which they try to position as craft beer.
Euromonitor International's Beer in Latvia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2009-2013), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Non/Low Alcohol Beer, Stout.
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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get this Report:
- Get a detailed picture of the Beer market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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