Boston, MA -- (SBWIRE) -- 08/08/2012 -- Manufacturers of fruit/vegetable juice were faced with a major challenge in 2011 due to the soaring commodity prices, especially for orange juice and apple juice concentrate, as well as sugar. The price for orange juice, for instance, hit a record high during the second half of 2011, exceeding the US$2/litre mark. While the situation relaxed towards the end of 2011, prices peaked even higher at the beginning of 2012 and approached US$2.50/litre. Average unit prices therefore increased in 2011...

Euromonitor International's Fruit/Vegetable Juice in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

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Product coverage: 100% Juice, Fruit-Flavoured Drinks (No Juice Content), Juice Drinks (up to 24% Juice), Nectars (25-99% Juice).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

- Get a detailed picture of the Fruit/Vegetable Juice market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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