Boston, MA -- (SBWIRE) -- 08/20/2012 -- Over the review period, Uruguayan consumers started to increasingly use dental floss and mouthwashes/dental rinses. In the case of dental floss, consumers followed their dentists' advice, while the retail volume and value sales growth seen by mouthwashes/dental rinses was driven by the intense advertising war between Colgate-Palmolive (Colgate Plax) and Johnson & Johnson (Listerine).

Euromonitor International's Oral Care in Uruguay report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

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Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

- Get a detailed picture of the Oral Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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