IDX Broker uses its custom IDX solution to speed up the real estate search, saving both realtors and consumers time.
Eugene, OR -- (SBWIRE) -- 11/05/2008 -- IDX, Inc. is pleased to add James L. Johnson with Coldwell Banker Residential Brokerage in Libertyville, Ill. to the expanding list of real estate agents choosing to add custom IDX Broker software to their website in order to streamline the property search process for their clients. The innovative Internet Data Exchange (IDX) software extracts the raw listing data and formats it to be displayed as an integrated portion of the website. Johnson’s clients can now easily and quickly browse thousands of property listings on Midwest Real Estate Data (MRED) MLS.
Custom IDX Broker software gives Johnson the ability to completely control the look of his website while simplifying the property search process for his clients and helping him create a competitive edge for his business. Whether they choose a basic search, advanced search, map search, address search, or listing ID search, clients of Johnson have access to links on the results page of each listing that help them to quickly contact the listing agent for more information, schedule a showing, print a flyer, email the property information, pinpoint the property on an interactive map, and calculate likely mortgage payments. These custom IDX tools encourage Johnson’s clients to do some research and investigation on their own in order to become a more informed buyer.
Johnson can manage his business more efficiently through the use of an administrative log-in where he can edit his custom CSS and global wrappers as well as monitor the frequency at which people are visiting his site and view reports detailing traffic to specific pages. It is here that Johnson can manage his leads as potential clients sign up to receive automatic email updates when properties matching their specifications become available on MRED. Options to create custom XML codes for syndication to popular real estate search sites such as Google Base, Trulia, Zillow, and RSS feeds help increase the visibility of Johnson’s listings on the internet and attract customers to his website.
About James Johnson
“A huge fan of NASCAR racing, he sees real estate success in terms of NASCAR success. The right team, the right car and the right tools all working together to accomplish your real estate goals. Clients describe him as direct, blunt but fair, diligent, hands-on and conscientious. James is enthusiastic and involved. He has experience as a real estate investor which helps him advise clients based on real-life situations and recommend the service providers to help you get your property closed. James is originally from California and graduated from Creighton University in Omaha with a degree in business administration. An outdoorsman who enjoys camping, canoeing and backpacking, he is also a husband and the devoted father of twins.”
About IDX, Inc.
Based in Eugene, Oregon IDX, Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. manages over $1 trillion worth of active listings data from over 225 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on the services provided by IDX, Inc., please visit http://www.idxbroker.com.