IDX, Inc.

Karla Casey of Mary Worrall Associates Sotheby’s International Realty Incorporates Custom IDX Software into her Website

Customized IDX Broker search tools save both real estate professionals and consumers time and hassle.


Eugene, Or -- (SBWIRE) -- 01/09/2009 -- IDX, Inc., happily welcomes Mary Worrall Associates Sotheby’s International Realty’s agent Karla Casey, to the expanding amount of real estate professionals choosing to upgrade their websites with the help of IDX Broker software. Living in Honolulu, Hawaii, Casey is part of both the Maui MLS (RAMAUI) and Hawaii Central MLS (HiCentralMLS). With Casey’s new website addition, her clients are now able to search properties with ease and efficiency provided by the Maui MLS (RAMAUI) and Hawaii Central MLS (HiCentralMLS), through the IDX Broker software, and all without ever leaving her page. This custom IDX solution is linked to both the RAMAUI and the HiCentralMLS, and therefore Casey’s website updates every time a new post is listed on both MLS sites.

The Internet Data Exchange (IDX) technology allows Casey’s clients to search properties through five different categories: basic, advanced, map, address, and listing ID. The most elaborate of these search categories is the advanced search, allowing potential home buyers to search scenery, flooring, inclusion and recreation, in effort to produce the most accurate results for each client.

Not only is the customized IDX Broker software beneficial for Casey’s clients, but it also helps to better her business as well. Through the access of an administrative log in page, Casey is able to look up client information, as well as detailed traffic reports that show which pages on her site are being viewed most frequently. All of these features help Casey to run her business smoothly, in effort to increase sales and to provide her clients with the best home buying experience possible.

About Karla Casey
Karla Casey is an important part of the Mary Worrall Associates Sotheby’s International Realty Company. She is a member in good standing with the Honolulu Board of Realtors, the Maui Board of Realtors, the Hawaii Association of Realtors, and the National Association of Realtors and is an affiliate with, and Sotheby's International Realty.

About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. manages over $1 trillion worth of active listings data from over 225 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on the services provided by IDX, Inc. please visit