IDX, Inc.

A Custom IDX Solution Sets Realtor Naomi Campbell Apart from her Competition

Easy-to-use IDX search tools save real estate agents, brokers and their clients time during their online real estate quest.


Eugene, OR -- (SBWIRE) -- 03/23/2009 -- The IDX, Inc. team is thrilled to announce its newest addition Naomi Campbell with Coldwell Banker in Libertyville, Illinois, to the rapidly growing database of real estate professionals electing to give their websites an advantage over the competition by integrating a custom IDX solution. This unique IDX Broker software gives Campbell the potential to create a truly customized search experience for her clients. Not only will clients of Campbell be able to view thousands of property listings and details, but they will also be searching the most current and up-to-date listings on the web, provided by the integration of custom IDX software and the Midwest Real Estate Data MLS (MRED), and the way IDX formats the information onto Campbell’s site as a seamless integration.

Five original search functionalities, basic, advanced, map, address and listing ID, aide in potential home buyers narrowing their search preferences, in efforts to find their ideal home, in a simple and efficient manner. The map search, powered by Google Maps, allows clients to pinpoint their specified location on an interactive satellite, terrain or road map. They may then judge their relativity to nearby school districts, main roads, other cities, landmarks, neighborhoods and convenience locations, to evaluate if they could picture themselves in that particular neighborhood. Clients can opt to save their specified search criteria and receive automatic email updates the moment a property matching their preferences becomes available on the MRED.

An administrative login dashboard, not only provides Campbell with the resources to create a more simplistic and efficient online property search experience for her clients, but it also helps her to better manage her business and create a truly personalized real estate website. The ability to edit her custom CSS and global wrappers allows her to create a unique branding and defined look throughout her entire website. Being provided with the tools to create custom XML codes and dynamic title tags will increase her listings visibility, and their chances of being syndicated to popular real estate search engines. And she also has access to traffic reports detailing which pages on her site are being viewed most often, as well as the ability to receive updates when properties are added or removed from the MRED.

About Naomi Campbell
“I became a Realtor for many reasons but most importantly was because I felt that I was not getting the interaction and service that I expected in a Real Estate Professional. I have over 17 years of dealing with Banks and Lenders with Short Sales and Foreclosures. Before I was a Realtor I had worked in the Lending Business dealing with folks who were behind on the payments of their homes. I am very fluent in Bankruptcies, Foreclosures, and Short Sales due to the last career that I ended. I decided it was much better to be able to truly help those that have run into problems or help get them out of trouble when they feel that there is nowhere to go!”

About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. manages over $1 trillion worth of active listings data from over 250 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on the services provided by IDX, Inc. please visit