Eugene, OR -- (SBWIRE) -- 12/01/2009 -- The IDX, Inc. team is eager to announce the addition of Coldwell Banker's James Fisher, in joining the elite rank of real estate professionals choosing to incorporate a custom IDX solution into the search function of their websites, giving them an immense advantage over their competitors. The innovative Internet Data Exchange (IDX) technology takes raw listing data from the Keystone Multi-List MLS (Keystone), and formats the information to seam as though it is an integrated part of Fisher's website. Consumers are then offered an endless amount of search options and criteria, aiding in narrowing their results, in efforts to find their ideal home. They can then save their search specifications and opt to receive automatic email alerts the moment a property matching their preferences arrives on Keystone.

Fisher's website visitors saved search information is available to him, via an administrative login dashboard, aiding in developing a much more personal and individualized online real estate search experience for each client. It is here that he can not only edit the look, layout, design and search options available, giving him the opportunity to acquire a sense of unique branding and personalization throughout each page of his site, but he also has access to traffic reports, detailing which pages and listing on his website are most popular, and are being viewed most frequently. Fisher is also provided with the capabilities to create dynamic title tags and custom XML and RSS codes, increasing his listings visibility, as well as their chances of syndication to major real estate search engines.

Five unique and original search categories make is possible for prospective home buyers to initiate their entire real estate search online. The advanced search option enables home seekers to browse even the finest of details, including: the number of rooms, view, flooring, roof type, landscaping, driveway, school district, pool, scenery, heating/ cooling system, appliances and exterior, to name a few, aiding in narrowing their results, in efforts to find their ideal property. This modernized IDX Broker software addition creates a nearly effortless and hassle-free online real estate search experience for consumers.

About James Fisher
James Fisher states his areas of expertise include, “Residential New Construction and re-sale properties, listings, foreclosures, HUD & Short Sale properties.”

About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 300 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility and myAgent IDX is its principle mobile application available for the iPhone. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on all the services provided by IDX, Inc. please visit http://www.idxbroker.com.