San Jose, CA -- (SBWIRE) -- 12/22/2009 -- LAN Services, the California-based ecommerce solution provider has kick-started a new marketing campaign for a greater capitalization of the global shopping cart market with a plan for widespread promotion of their successful RMScart ecommerce solution and introduction of new product offerings.

“We are now rebranding RMScart as 24SevenCart so that globally, our customers can use it as an independent shopping cart system,” commented a spokesperson for LAN Services while describing the new marketing endeavor as a reflection of the over-whelming success of RMScart. “RMScart is a game-changing product – apart from Microsoft RMS, seamlessly integrates with various POS (point-of-sale) systems and we will now offer it to a worldwide customer-base as 24SevenCart,” he added.

“17 months of continuous R&D and numerous testimonials from our satisfied online merchants who volunteered to help us in feature-enrichment, have bolstered the shopping cart software further, “ revealed the spokesman. “Now, we are also bringing in a host of new domain-specific utilities for online retailers across various industry verticals along with 24SevenCart“, he further commented.

Powered by RMSlink (the default web integrator), 24SevenCart supports multiple taxation systems, shipping and other administrative features that varies from country to country across the globe. ” it’s an incredible step forward for on-demand customization options that would allow global online retailers with greater flexibilities and unprecedented business-growth opportunities,” said the spokesman.

It is expected that contrary to most of the popular shopping carts, where people pay even for things that they never use, LAN Services will offer 24SevenCart at a very competitive price with 100% customizable features. Since the basic 24SevenCart shopping cart solution is already fitted with all the required options for an online retailer, the biggies selling shopping carts at fat subscription fees, may receive a serious blow.

When contacted, some of the leading Microsoft Dynamics resellers equivocally agreed that 24SevenCart- with the potentiality to end the monopoly prevailing in the shopping cart market may become the next buzzword. With the power to sell freely without any maintenance hindrances, online retailers can now target a global customer-base with 24SevenCart ecommerce solution.