Houston, TX -- (SBWIRE) -- 01/08/2010 -- “Analytical” behavioral style, is quality-focused, slow-paced, methodical, and task-oriented. They focus on the details and are primarily concerned about doing things the “right” or “correct way.” These individuals are analytical and frequently set higher standards for themselves than others.

You can recognize them as being reserved and more indirect than other styles. These people are formal, with a closed posture and “can’t read” facial expressions. They don’t like to express their feelings readily.

Analytical styles say things like - “Anything worth doing, is worth doing right. I like to know the exact answer all the time. I keep my desk and my things organized. I do not like to say things that will upset matters. I find the process of solving problems exciting.”

Marketing to the Analytical Style - When targeting the “Analytical” style, make sure you have your facts straight. You’ll need to build your case, showing references where possible. These individuals don’t need you to get personal with them – they really don’t want you to. These people want you to provide detailed information in order to make a correct buying decision. Then they will thoroughly assess your information before coming to a conclusion. Be formal in your message delivery – don’t present an overly enthusiastic or animated. Focus instead on facts, logic, and detailed analysis.

For more information about how to help you put your marketing on auto-pilot, visit http://www.apollosmg.com or visit Mission Control: Apollo's central hub for up-to-date B2B marketing, lead generation and nurturing information and best practices - http://blog.apollosmg.com/blog/apollo-sales-and-marketing