Woodstock, GA -- (SBWIRE) -- 02/22/2010 -- Redbird LED today announces the launch of the marketing campaign Grocery LED Lighting. Redbird LED is an Atlanta, GA firm that specializes in the design, manufacturing and distribution of energy efficient LED Tube Lighting for grocery Stores, National Retailers and Convenience Stores. Grocery lighting is one of the largest energy expenses that grocery store owners face. In addition to energy savings, grocery store lighting is very important in creating an inviting shopping experience and increasing sales through better product illumination.

Redbird LED has recently launched a new grocery store lighting solution featuring their LED Tube lighting. The Lighting Solutions are available in 2-LED tube and 4 tube LED designs, both in exposed (open) and enclosed (vapor tight) configurations. LED Tube Lighting offers numerous benefits to grocery store owners and managers including reduced energy consumption, brighter and more uniform lighting and lower maintenance costs. Advances in LED lighting technology now offers grocery store owners a lighting option to fluorescent lighting that produces better lighting. This is especially true in refrigerated display case lighting because LED lights perform very well in cold temperatures. Research has shown that customers find LED lighting in freezers to be “brighter, more even, more appealing and more comfortable”

The website, http://www.groceryledlighting.com, features information on the benefits of using LED Tube Lights in Grocery Stores, Frequently Asked Questions, Expected Energy and Maintenance Savings from replacing conventional lighting with LED Tube Lights, Company profile of Redbird LED, Case Studies, White Papers, Technical Details and Purchasing Information. The Grocery Led Lighting campaign will be a multimedia operation that will include the website, http://www.groceryledlighting.com, plus ad placements in various internet media outlets, supported by online promotions including the blogs http://www.LEDRetrofit.org, CFO Best Practices, Green Workplace Strategies; The LEDRetrofit and Green Workplace Strategies email newsletters, trade magazine articles and other online strategies to help inform grocery store owners and managers about their options to improve the quality and energy efficiency of their lighting with LED Tube Lighting.

A significant investment in Social Media will also be part of the campaign with the launch of Parking Garage LEDS Facebook and Twitter Pages. The site and campaign will be will be managed by Panorama Press, an Atlanta based marketing firm specializing in internet strategy, sponsorships and web development. "The primary objective of the Grocery LED Lighting campaign is to inform grocery store owners that replacing their lighting with LED Tubes is better for the environment and can provide energy savings north of 50% said Manuel Enrique "QuiQue" Lopez spokesman for Panorama Press.

Redbird LED is located at 1202 Gail Drive NE, Atlanta, GA 30319, in Fulton County, metropolitan Atlanta. For more information and to review their line of grocery store lighting solutions please visit http://www.groceryledlighting.com or call 678-462-9351.

For information on Panorama Press please call John Davis, Director of Business Development at 678.391.3194 or visit our website at http://www.panoramapress.net.