New Delhi, India-- (SBWIRE) -- 09/05/2010 -- Rajiv Frank Consulting (RFC), lead by Rajiv Frank, their principal consultant have been working for 35 years in product innovations, marketing and business channel development for long term growth of various brands viz Springwel, Tempur, Herman Miller, Admonter, Osim, Su-Kam, HUL, Tramontina, Charak , XOXO Sky Shop, Nightingale, Fujiryoki, Obus, Celestron, Hovel, Rational, Philcon, Sonitel, TVC Skyshop, Eaglesafes , Himalya Fresh, 1Daily, Fusehair, Avni, and others.
They are experts in BTL campaigns for cost-effective, on the spot business generation. Rajiv Frank has initiated mail-order campaigns, developed unique info packs to promote among HNI audience, lead rollout of over 60 company stores pan India for his clients. RFC have successfully organized e-commerce strategy, digital marketing, visual merchandising, PR initiatives, web innovations, sleep blogs, online clubs, social media, wikis & widgets and launched India centric portals.
Rajiv has opened several retail outlets in rural and urban markets. He has conceived and developed many new products and promoted them through trade fairs, in India for better product penetration and revenue. He has the expertise in direct marketing, overseas promotions, institutional sales, recruitment and motivation for inspiring team building, resulting in continuous growth for the clients and value additions consistently.
RFC have enough experience in business analysis, startup activities & setup, market research, feasibility studies, distribution channel setup, seminars, events, manpower training and communication. They claim to give profitable results, faster than anybody else.
RFC have promoted over 350 products related to office automation, telecom, security, appliances, healthcare, giftware, gadgets, gizmos, FMCGs and luxury lifestyle products. They have expertise in product launches, franchise, corporate sales, brand building, advertising, loyalty programs, retail chain tie-ups and monitoring.
Rajiv Frank is on the advisory panel of World Brand Congress, listed in ‘Who's Who in the World 2011’ and ‘eMarketing Association’, USA. He has been awarded by ITPO, CII, NSIC for economical marketing techniques and mentoring young entrepreneurs. Member of Indo French Technical Association, he has also helped social organizations viz Lions Clubs International, Delhi Management Association, Advertising Standards Council of India, Public Relation Society of India and Indian Society of Lighting Engineers.
RFC have team of experts from various fields viz Sanjeev Dhawan of Pantaloons (mobile retail & Food Bazaar), Rajender Taneja of Global Sky Shop, Rahul Dravid of Apollo Pharmacy & KSA Technopack, Tarun Khurana of Intellectual Property, Madhumeet Kapoor of legal issues, Prerna in PR, Ajay Bhardwaj in logistics, Navdeep Bhatia in Import export and Jitendra Kumar Sharma in Web 2.0 Applications.
Rajiv believes in ‘ Selling is living’ and ‘Living is selling’. He owns trade mark of ‘ Make it happen’ showing his efficiency and dedication to work. His book ‘Encyclopedia of Branding & Marketing’ is due to release in 2011. They can be contacted on 011 26441174, 91 999 949 7044 or connect@rajivfrank.com
Rajiv has posted few articles on http://www.rajivfrank.wordpress.com
More details are available on website http://www.rajivfrank.com