OTT Video - Market Trends, Estimates and Forecasts

The Report OTT Video provides information on pricing, market analysis, shares, forecast, and company profiles for key industry participants. -


Albany, NY -- (SBWIRE) -- 12/18/2014 -- Opportunities for Telcos around VoD, SVOD and Telco CDN

This report analyses the choices that telcos are having to make in the arena of video, taking into consideration the costs tied to the ongoing traffic surge and the need for optimisation. It explores opportunities in the retail market , with the sale of managed services (chiefly VoD and SVoD to a lesser extent), and in the wholesale market, through the deployment of CDN solutions and access networks (telco CDN). The report includes case studies on OTT players' and telcos' video strategies.

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Table of Content

1. Executive Summary

2. Methodology & definitions

3. Main concepts of OTT video
3.1. Delivery modes
3.1.1. Managed
3.1.2. OTT
3.2. Video formats
3.2.1. Advertising-based revenue platforms
3.2.2. VoD
3.2.3. SVoD
3.3. Internet delivery modes
3.3.1. CDN and telco CDN
3.3.2. Peering
3.3.3. eMBMS
3.4. STB and related devices
3.5. General drivers of online video, and the barriers
3.5.1. Drivers
3.5.2. Barriers

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4. OTT video markets
4.1. Advertising-based revenue platforms
4.1.1. Market size
4.1.2. Market structure and ecosystem
4.1.3. Key trends
4.2. VoD
4.2.1. Market size
4.2.2. Market structure and ecosystem
4.2.3. Key trends
4.3. SVoD
4.3.1. Market size
4.3.2. Market structure and ecosystem
4.3.3. Key trends
4.4. CDN and Telco CDN
4.4.1. Market size
4.4.2. Market structure and ecosystem
4.4.3. Key trends

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5. Telcos' and OTT players' strategies
5.1. OTT players
5.1.1. Amazon
5.1.2. Apple - iTunes
5.1.3. Netflix
5.1.4. Facebook
5.1.5. Google - YouTube
5.2. Telcos
5.2.1. Comcast
5.2.2. Orange
5.2.3. Numericable/SFR
5.2.4. Telecom Italia
5.2.5. Telefónica
5.2.6. Verizon

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