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Albany, NY -- (SBWIRE) -- 12/23/2014 -- Consumer and Market Insights: Skincare Market in Russia provides an overview of the market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. The report highlights innovative new product development that effectively targets the most pertinent consumer need states, and offers strategic recommendations to capitalize on evolving consumer landscapes.
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The Russian Skincare market is one of the largest in the world
Women and Mid-Lifers enjoy the most Skincare occasions in Russia on an annual basis
Tweens & Early Teens are most likely to look for Skincare products suited to age-related needs
Men are more likely to seek out better value for money Skincare product than women
Consumers will continue to look for individualized products based on factors such as lifestyle, climate, and skin type
Consumer and Market Insights: Skincare Market in Russia identifies the key demographic groups driving consumption, and what motivates their consumption. When combined with an in-depth study of market and category dynamics, readers are able to identify key opportunities, and what they need to do in order to target them. The report uses a unique method of quantifying consumer trends to highlight the degree of influence they have on consumption within the category. The report also identifies the most important trends within the market and shows whether beliefs over what influences consumer behavior within the category are accurate.
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Key consumer demographic groups driving consumption within the Russian market. The figures showcase the number of times consumers of specific ages and gender consume Skincare, as well as identifying whether these demographic groups ""over"" consume in the category (i.e. they account for a higher proportion of occasions than the proportion of society they represent overall)
A study of market value and volumes over 2008–2018 for Russia, supplemented with category, brand and packaging analysis that shows the current state of the market, and how it will evolve over the next five years
The degree of influence that the 20 key consumer trends identified by Canadean have on Skincare consumption volumes, with granular analysis on the extent that degree of influences varies between gender and age group
Insight into the implications behind the data, and analysis of how the needs of customers will evolve in the short-to-medium term future
Examples of international and Russia-specific product innovation, targeting key consumer needs
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This report brings together consumer analysis and market data to provide actionable insight into the behavior of Russian Skincare consumers. This is based on Canadean's unique consumer data, developed from extensive consumption surveys and consumer group tracking, which quantifies the influence of 20 consumption motivations in the Skincare sector. Category, brand, and packaging dynamics are also examined. This allows product and marketing strategies to be better aligned with the leading trends in the market.
The Future of the Skincare Market in the United Kingdom to 2018
The Future of the Skincare Market in the United Kingdom to 2018 is the result of Canadeans extensive market research. The report presents detailed analysis on the Skincare consumption trends in the United Kingdom, historic and forecast Skincare consumption volumes and values at market and category level, brand share and distribution channel data. This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics to account for Skincare sales overall and to know which categories and segments are showing growth in the coming years.
Consumer and Market Insights: Skincare Market in Germany
Consumer and Market Insights: Skincare Market in the Germany provides an overview of the market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. The report highlights innovative new product development that effectively targets the most pertinent consumer need states, and offers strategic recommendations to capitalize on evolving consumer landscapes.
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