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Dr. Theresa Pantanella Reveals the Secrets of Effective Video Marketing


New York, NY -- (SBWIRE) -- 12/23/2014 -- There are many marketers who fail to chalk out effective video marketing strategies, thereby failing to create an impact with their digital marketing campaigns. Dr. Theresa Pantanella, a video marketing expert who is often nicknamed as a 'Video Marketing Doctor', recently shared exclusive tips and advices on effective video marketing. She has revealed some secrets of video marketing during a recent business network radio interview.

Dr. Theresa Pantanella has managed several businesses with repute over the past two decades and she has been able to accelerate the growth of each of the businesses led and managed by her. Dr. Pantanella has been able to invent a number of effective video marketing tactics. She has used her rich experience in production management to develop these video marketing tactics. She now assists a bevy of businesses in identifying their consumer base, strengthening their respective brand presence both online and offline and in creating a complete digital marketing mix using videos, voiceovers, music clips and the likes. She also offers video optimization services, through which she sends backlinks directly from YouTube videos to client websites. She often describes herself as a video coach whose job is to train clients about effective video creation and marketing.

"I have seen many marketers who cannot understand how sales and marketing-oriented videos should be made. I strive to train marketers about effective video marketing. Videos, especially YouTube videos can be very helpful in Search Site Optimization and digital branding as a whole. Sadly, there are many marketers who do not put adequate emphasis on video creation and marketing", Doctor Theresa Pantanella said during a recent interview. She also added that lack of technical knowledge should not be a barrier for video creation as today's marketers are equipped with cutting-edge video making tools and devices.

About Dr. Theresa Pantanella
Dr. Theresa Pantanella has got a doctoral degree, notwithstanding the other degrees she has earned during her academic and professional life, in Occupational Therapy. She is also a renowned author, whose 'America's Chernobyl' has earned rave reviews for broadly discussing radioactive particles and their effects on human life. She is also about to publish a new book on video marketing.

To check out Dr. Theresa Pantanella profile on YouTube, visit or (YouTube Channel of Dr. Pantanella)