San Francisco, CA -- (SBWIRE) -- 03/25/2015 -- Milestone Sports is thrilled to announce their participation in F8, Facebook's annual Developer Conference, held in San Francisco, CA on March 25-26.
Milestone was invited to attend F8 to demonstrate how a leading IoT company is using Parse within its platform. Milestone's Parse implementation is innovative among IoT companies because its wearable device is part of a broader Wearable Marketing Platform and Parse supports the entire platform. At the conference, Milestone Sports will demo their forward thinking and innovative use of the Parse tools.
Milestone Sports saw the potential in Parse over a year and a half ago and strategically chose to use the platform for the development and launch of their products. "Milestone chose to work with Parse almost two years ago because we needed a highly available, flexible and easy to use tool to support a complex platform. Milestone's business has always been focused on developing a platform for retailers and brands to automate customer engagement based on data from virtually free wearables. Parse supports every aspect of our Wearable Engagement Platform including a web based retailer marketing tool for creating campaigns, data analytics and real time syncing with our devices. Parse has delivered as expected," said Jason Kaplan, CEO of Milestone Sports.
Milestone Sports takes pride in utilizing current technology, such as Parse, for app development and their Wearable Engagement Platform, MilestoneConnect. Through this technology, Milestone Sports is able to provide customers with relevant content and connect them to retailers who can deliver automated, targeted offers and coaching tips based on the activity tracked.
To learn more about MilestonePod, including wholesale information, visit http://www.milestonepod.com/
About Milestone Sports, Ltd.
Milestone Sports, Ltd. is comprised of dedicated technologists and athletes who strive to develop wearable technology that improves the performance and health of athletes and connects athletes with retailers and manufacturers to increase loyalty and consumer engagement.
For more information, visit http://www.milestonepod.com/