PR Apex

Impact Marketing Consultant Names Top 6 Most Effective Ways to Market Small Businesses


Garden City, NY -- (SBWIRE) -- 04/23/2015 -- Harrison Edwin, CEO of online marketing consulting at Impact Marketing Consulting, announced the release of the firm's Top 6 proven methods for marketing any business that are particularly effective for small businesses and startups. The firm is also offering the free downloadable publication, "Essential Promotion Tips."

"We are not a web design company, we are not a graphic design company," said Edwin. "We are only one thing – an innovative and experienced Internet marketing company that works only with small local businesses."

Many of the major companies and organizations of the world were started on a small scale. Over time, they flourished and branched out, but they all have one thing in common. They implemented the small business marketing ideas and strategies offered by Impact Marketing Consultant to create awareness among potential customers.

The most important goal for a young business is to create company visibility and one of the best ways to accomplish that goal is through publishing high quality articles. Top 10 lists are always popular among readers and owners should relate them to their own business in some way.

Individuals that don't have the time or skills to write content themselves can hire professionals to do the work, even on a limited budget. Many talented and capable writers are available for hire through online marketplaces. Content can be optimized for search engine results in articles and blog posts.

Videos excel at capturing attention and producing an online video doesn't require a team of movie professionals. Individuals can shoot acceptable video with their smartphone or utilize the talents of video students or amateur videographers. Slideshows are another option worth exploring.

Social media offers a no-cost means of connecting with existing and potential customers, managing reputations, increasing visibility and building brands. Making regular posts and updates are essential.

To simplify complicated concepts or disseminate information, infographics offer an effective vehicle and an entertaining technique for sharing data. A variety of online creation tools are available, enabling business owners to save money on graphic designers.

A limited budget calls for creativity. Entrepreneurs with limited funds can use old data that's relevant to their business, along with images and charts for added visual appeal. Always ensure that information that's used is attributed to its appropriate source.

Recycled content is one of the easiest and quickest ways to ensure a virtually endless volume of content. Information a business owner has posted on a blog or website can be recycled utilizing a new lead, focus or format. Tutorials can be converted to videos or blog posts can be transitioned into an e-Book for distribution via downloads.

Impact Marketing Consultant's Top 6 marketing strategies provides business owners with low-cost and no-cost ways to increase their visibility and build their brand. The website marketing information encompasses social media, SEO and affiliate opportunities to assist companies build and grow their business.

For more information, call 646-388-1713 or visit Impact Marketing Consultant online.

About Impact Marketing Consultant
We live here, we play here and the local economy is very important to us. Small businesses and locally owned stores provide the core of our workforce. Due to the economy, more and more businesses are struggling to keep their doors open and are fighting for market share. We are passionate about helping preserve these businesses for the sake of the owners who have invested their lives into them, and to help keep impact marketing consulting citizens employed.

Media Contact:
Harrison Edwin