Albany, NY -- (SBWIRE) -- 05/11/2015 -- Winter tires, also referred to as snow tires, cold weather tires, and thermal tires, improve the road safety for vehicles during winter, and thus play an important role in reducing road accidents. These tires are made of soft rubber compared to the all-season or summer tires, which help achieve better grip during winters. Furthermore, the newer generation of winter tires is designed with a more flexible rubber compound that is less prone to stiffening in colder temperatures. Its tread is designed to provide improved traction on wet, slushy, snowy, icy, and dry cold surfaces. Winter tires are fitted in sets of four, because fitting only a pair affects the balance and stability of the automobile. Winter tires are of three types: performance, studded, and non-studded.

Market analysts forecast the winter tire market in Italy to grow at a CAGR of 1.11 percent over the period 2014-2019.

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Covered in this report

This report covers the present scenario and the growth prospects of the winter tire market in Italy for the period 2015-2019. Forecasts and analysis of the market have been done in terms of volume. The market size is calculated on the basis of the unit sales of winter tires in Italy. The market includes the following segments:

Passenger car winter tires: includes passenger car and utility vehicle tires
LCV winter tires
Truck winter tires
Bus winter tires

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New report, Winter Tire Market in Italy 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. It covers the market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Prominent vendors

Apollo Vredestein
Bridgestone Europe
Continental
Cooper Tire & Rubber
Goodyear Dunlop Tyres UK
Kumho Tire
Maxxis International
Michilin
Nokian Tyres
Pirelli Tyre
Rosava Tires
Sumitomo Rubber Industries
Toyo Tire & Rubber
Yokohama Rubber

Market driver

Rise in scope of replacement tire segment
For a full, detailed list, view our report

Market challenge

Cost of winter tires: high investment for users
For a full, detailed list, view our report

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Market trend

Increased number of innovations in market
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Key questions answered in this report

What will the market size be in 2019 and what will the growth rate be?
What are the key market trends?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the market opportunities and threats faced by the key vendors?
What are the strengths and weaknesses of the key vendors?

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