Albany, NY -- (SBWIRE) -- 06/02/2015 -- Mobile commerce or m-commerce, as it is widely called, is the buying or selling of goods over a mobile-enabled platform. The high adoption of this platform has enabled various retail stores to go online and adopt more effective marketing strategies.With advances in technology, there is tremendous growth in the mobile device market, which has led to high adoption of smartphones and tablets worldwide. With the proliferation of technology and handheld devices, people are increasingly inclined to use cell phones to carry out their m-commerce activities.

Technavio's analysts forecast the M-commerce market in the US to grow at a CAGR of 25.72% over the period 2014-2019.

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Covered in this Report

This report covers the present scenario and growth prospects of the M-commerce market in the US for the period 2015-2019. To calculate the market size, the report considers the sales of products and services through m-commerce. The report consolidates the revenues generated by using the following mobile devices:

Tablet
Smartphone

Technavio's report, M-commerce Market in the US 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.

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Key Vendors

Alibaba
Amazon.com
Apple
Barnes & Noble
Costco Wholesale
eBay
Google
Lowe's Companies
MasterCard
PayPal
Sears Holdings
Target
The Home Depot
Visa
Walmart

Other Prominent Vendors

Best Buy
GameStop
Groupon
J. C. Penney
Kohl's
Kroger
Liberty Interactive
LL Bean
Macy's
Newegg
Walgreen

Market Driver

Growing Use of Mobile Devices
For a full, detailed list, view our report

Market Challenge

Privacy and Security Concerns
For a full, detailed list, view our report

Market Trend

High Growth in Mobile Advertising
For a full, detailed list, view our report

Key Questions Answered in this Report

What will the market size be in 2018 and what will the growth rate be?
What are the key market trends?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the market opportunities and threats faced by the key vendors?
What are the strengths and weaknesses of the key vendors?

Table Of Content

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report
03.1 Market Overview
03.2 Customer Segments
03.2.1 Individual Consumer
03.3 Base Year
03.4 Vendor Segmentation
03.5 Market Size Calculation and Segmentation
03.6 Product Offerings

04. Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology

05. Introduction

06. Country Profile: US
06.1 Overview
06.1.1 Economic Indicators
06.1.2 Population Growth and Age Structure in US
06.1.3 Monetary Development and Inflation in US

07. Market Description
07.1 M-commerce: Introduction
07.1.1 M- commerce by Device
07.2 Advantages and Disadvantages

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