Jonesboro, AR -- (SBWIRE) -- 06/19/2015 -- Tony Sartin, Hytrol Conveyor Customer Care Manager discussed how omni-channel is a goal in every industry, creating a seamless experience in every customer interaction. Sartin explained how a business can create a customer-focused company culture.
Sartin, with the Jonesboro, AR Hytrol Conveyor for decades, said that customers must communicate the company values. "Every employee should know their purpose and how they affect each part of the process. If they don't know what they're buying into, then you can't expect them to buy into it!"
"Hire for values. It's easier to develop a better skill-set than it is to develop a better attitude. Keep that in mind when any potential hires walk through the door. If they aren't going to buy into your company and you don't think they'll be the right fit for your culture, you're better off waiting for that great fit who is excited about what they can bring to the table," suggested Sartin. He also stressed the importance of living the values visibly. "Once your employees know the company values, create a culture of trust and transparency through your leadership team. When the leadership team leads by those beliefs, confidence in them will soar. Your customers are moving from channel to channel; it's time to start tracking. When a customer interacts first with an email and second with a phone call, every employee should be able to track that movement. This will allow you to interact with each individual in the best way possible. Centralized databases will help you track this and create the best process for engagement," noted Sartin.
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About Hytrol Conveyor Company, Inc.
Hytrol Conveyor Co., Inc. (http://www.hytrol.com) designs and manufactures advanced conveyor systems, controls, and solutions for customers with processing, manufacturing, warehousing, and distribution needs. For over 65 years, Hytrol has demonstrated an unwavering dedication to understanding the unique material handling needs of businesses. Hytrol is focused on creating innovative, customized conveyor solutions that help companies achieve their goals.
Hytrol's consistent growth is strengthened by its Integration Partner Network, with over 100 locations worldwide. Hytrol's Technology Center is the birthplace for many industry-changing solutions, such as EZLogic® accumulation conveyors and the E24™, an energy efficient, motor driven roller conveyor series. These technologies are complemented by Hytrol's sortation offerings, the ProSort 400 Elite series high speed shoe sorter, as well as the ProSort MRT series narrow belt sorter.
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Hytrol Conveyor Co., Inc.
Director of Communications