Patients now expect to connect with their healthcare providers online. One company is helping cut the time and energy it takes.
Kansas City, MO -- (SBWIRE) -- 11/05/2010 -- A voluminous shift in marketing has driven the healthcare industry to social media. In fact, more than 600 U.S. hospitals and countless offices are now connecting with patients online to improve the patient experience. Still, many offices with seriously ill patients, new EMR systems and loads of administrative duties find their social media efforts on the back burner. Jamie Verkamp, Partner at (e)Merge Medical Marketing, heard time and time again that it was taking too much time for her clients to keep their social media fresh. It was that predicament that spurred a new solution: Socialverse.
“Social media is a win-win for the practice and the patients. It really becomes a resource and a lifeline for patients and obviously a great way to drive referral volumes for an organization,” says Verkamp. “That’s why we just launched new software called Socialverse that monitors, manages and maintains your social media for you.”
Consolidating all of your social media accounts into one, simple dashboard, Socialverse lets you monitor what’s being said about your business and staff. It’s that quick-glance feature that allows you to respond to both praise and criticism in a timely manner. Socialverse also allows you to schedule future posts for any or all of your accounts, saving time and log-ins.
“The aspect I’m most excited about is its ability to import contacts so you can search for them in all of your social media accounts. It will make it so much easier to connect and foster relationships with new and potential patients or clients,” says Hilary Holden, Director of Marketing and Social Media at (e)Merge.
On average, the software is reducing time offices spend dealing with social media by 25%. The firm sees other clients enjoying even more time savings, cutting their time updating, monitoring and posting feedback almost in half.
“There’s nothing else like this specialized for healthcare,” boasts Holden. “People seem really excited about it.”
To find out more about Sociaverse, call 1.877.362.6584 or visit http://www.emergewithus.com. (e)Merge is a medical practice growth consulting firm specializing in providing innovative, patient-centric marketing initiatives and medical mystery shopping services that enhance patient experiences to increase referrals.