Nabanita Ghosh

Pitney Bowes Business Insight (PBBI) to Double Its Channel Partner Presence in India

 

Banagalore, Karnataka -- (SBWIRE) -- 03/30/2011 -- Pitney Bowes Business Insight (PBBI), a leading global software and services company that provides solutions to help organizations acquire, serve and grow relationships with customers and citizens, announced that it would double its channel presence in India.

PBBI currently has 100 partners across levels here. It’s looking at adding large System Integrators, value added resellers and partners across regions and verticals. The company made this announcement at the Partner & System Integrators (SI) Event, held in New Delhi recently where the executive management of the company presented about PBBI, plans in India, roadmap for its products to a group of partners, enterprise customers and select invitees. John O’Hara, President, PBBI led with an overview of where the company is heading and the emphasis on India. Ben Semmes, Group Operating Officer PBBI, expanded on the various initiatives the company is taking to better the products and also make them work together seamlessly. Sue McKinney, Vice-president Worldwide Engineering, Pitney Bowes was also present at the event to witness the growth crafted by the solutions of Pitney Bowes Business Insight.

According to John O’Hara, President, Pitney Bowes Business Insight, “The technology leap that India has made over the past decade makes it a truly exciting, important market of the future for Pitney Bowes Business Insight. The channel partner expansion is aimed at capturing more customers across regions and verticals for our cutting edge suite of new products and solutions. An important focus would be the public sector where our product portfolio is both competitive and advantageous”.

In his comments, Manish Choudhary, Managing Director, Pitney Bowes Software India, said, “India is no longer an emerging market with a GDP growth of 8-9%. The resulting growth across sectors simply means we need to grow our channel partner base in India exponentially which is what we have done now. In sync with our Customer Communication Management strategy, we would be coming out regularly with innovative and integrated products with which we can go to market”.

The event saw presentations by Tapas Ghatak, a senior ex-govt. official behind many e-governance initiatives on Public Sector Perspective, Ajay Gupta of Bharti AXA Life Insurance on the needs of the insurance industry and Mikael Lindstrom, Senior Expert, Ericsson on the potential for PBBI solutions in telecom. Leading channel partners/SIs of PBBI in India like MapMyIndia, IDS, Lepton, OMCAD, Datacode, SatNav, PCI, Adroitec & Senes spoke of their partnership experiences.

About Pitney Bowes Business Insight
Pitney Bowes Business Insight, a division of Pitney Bowes Software Inc., a wholly-owned subsidiary of Pitney Bowes Inc., helps organizations to acquire, serve and grow customer relationships. Our leading-edge solutions in the areas of Customer Intelligence, Customer Communications and Customer Care enhance our customers’ operational systems and workflows, enabling them to manage their customer relationships more effectively. We offer unique and compelling capabilities, including location intelligence; GIS; predictive analytics; data quality, management and integration; and customer communications management. In combination, our solutions and capabilities deliver customer insights that create competitive advantages. Leading companies, government agencies and systems integrators rely on our global expertise and decades of leadership to improve their operational effectiveness and business results. Visit http://www.pbinsight.com, for more information.

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