The new Facebook Platform application builds on the interaction of Facebook users to collect price data in their city of residence and compare its cost of living with friends in an informative and fun environment. A survey conducted by ExpatFinder.com with over 300 expatriate Facebook users revealed that 65.3% considered it “extremely important” to learn about the accommodation costs before relocating to the destination city.
Singapore -- (SBWIRE) -- 08/08/2011 -- Interexpat Pte. Ltd., the Singapore headquartered internet services company today launched http://apps.facebook.com/costofliving/, a new application built directly upon the Facebook Platform to access and engage the 700 million Facebook users in building and using the largest collaborative database of prices around the world.
The survey, conducted on hundreds of expatriate Facebook users, highlighted the need for access to information regarding cost of housing and transportation first and foremost. Food prices and entertainment were considered very important for over 45% of respondents. The in-depth survey also highlighted that 49% of respondents were ready to pay for a cost of living analysis before relocating.
This newly developed innovation highlights the continuous research and development (R&D) efforts within Interexpat Pte. Ltd. to help better support expatriates and those relocating around the world: “After creating the first expat virtual relocation service through the 3D virtual world Twinity recently, we wanted to tap into our vast social media reach to develop a new tool for expats around the world, and based on the Facebook survey we conducted, we knew where we needed to put our efforts.” said Francois Deschamps, co-founder, ExpatFinder.com.
Cost of living data is central to a successful relocation, but available resources are often fragmented, pricey, outdated or inaccurate. The free Facebook Application will help collect and share relevant data and evolve over time to cover more products and services.
The successful launch of this new Facebook Platform Application underlines the multi channel reach that ExpatFinder.com has built over time, through social media, emailing and offline events. “It is certainly a good way for us not only to build a useful and free tool for our users but also to showcase the expertise of the team in understanding the market’s needs. We are able to offer much more than a multiple website reach, we are bridging the gaps left from using websites only and bringing new solutions directly to our clients with cross channel engagements and conversions.” said Sébastien Deschamps, CEO ExpatFinder.com.
About Interexpat Pte.Ltd.
French and French-American co-founders Francois and Sébastien Deschamps are currently working on innovative solutions for consumers around the world. The company manages a portfolio of online properties including http://www.ExpatFinder.com , http://www.SuperExpat.fr , http://www.MundoExpat.com , http://www.ExpatAngels.org, http://www.ExpatWijzer.com and http://www.MisterCurrency.com. For more information visit: http://apps.facebook.com/costofliving/