Boston, MA -- (SBWIRE) -- 08/21/2014 -- AFH incontinence drove growth of away-from-home tissue and hygiene due to New Zealand's ageing population requiring these products within medical care facilities, such as hospitals and aged care homes. Meanwhile, away-from-home tissue remained similar to 2012 growth as the economy remained sluggish and new businesses and premises such as shopping centres and restaurant new builds remained slow, particularly in the first half of 2013. Therefore, away-from-home tissue and hygiene increased in current value terms by 2% in 2013, similar to the review period CAGR, however marginally above value growth of 2012.

Competitive Landscape:

The main two companies that dominate both away-from-home tissue and hygiene categories are SCA Hygiene Australasia (New Zealand) Ltd and Kimberly-Clark Professional.

Industry Prospects:

In the latter half of 2013, the New Zealand economy showed signs of recovery, which was spurred on by construction in both civil and building works. A majority of developments are expected to incorporate commercial businesses and shopping premises, as well as retirement and aged facility care complexes, which in turn is likely to drive the away-from-home products over the forecast period.

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Report Overview:

Discover the latest market trends and uncover sources of future market growth for the Away-From-Home Tissue and Hygiene industry in New Zealand with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Away-From-Home Tissue and Hygiene industry in New Zealand, our research will save you time and money while empowering you to make informed, profitable decisions.

The Away-From-Home Tissue and Hygiene in New Zealand market research report includes:

- Analysis of key supply-side and demand trends
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Away-From-Home Tissue and Hygiene in New Zealand?
- What are the major brands in New Zealand?
- What are the most important channels for away-from-home sales?
- What are the different applications for away-from-home wipers?

Reasons to Get this Report:

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Away-From-Home Hygiene, Away-From-Home Tissue.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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