Recently published research from Business Monitor International, "Venezuela Consumer Electronics Report Q2 2013", is now available at Fast Market Research
Boston, MA -- (SBWIRE) -- 05/13/2013 -- BMI View: BMI forecasts that the Venezuelan consumer electronics market will grow by around 4% in 2012, but the precarious economic environment will inhibit IT investment. BMI has upwardly revised our market forecast after stronger-than-expected credit fuelled private consumption growth in 2012. A 'notebooks for schools' programme, and the acceleration of Venezuela's programme for digital broadcasting migration, will also provide a boost to consumer electronics spending over the next few years.
However, economic and political uncertainty, following the delayed inauguration of President Chavez due to illness and the possibility of another devaluation of the Bolivar, clouds the market outlook. Restrictions on foreign currency also constrain demand for foreign imports of consumer electronics products. Despite a challenging trading environment, BMI expects an expanding population, rising disposable income and easier access to consumer credit to have positive effects on Venezuela's consumer electronics sales over the long term.
View Full Report Details and Table of Contents
Computer hardware sales: US$1.28bn in 2012 to US$1.29bn in 2013, +1% in US dollar terms. Forecast in US dollar terms downwardly revised due to macroeconomic factors. Given a difficult trading context, the main long-term sales driver is greater affordability, partly as a result of cheap computer programmes, while the PCs for schools programmes is another market driver.
AV sales: US$1.1bn in 2012 to US$1.2bn in 2013, +6% in US dollar terms. Forecast in US dollar terms unchanged, but Venezuela's digital migration should drive demand for flat-screen TV sets.
Risk/Reward Rating: Venezuela's score was 36.5 out of 100.0. Low Country Risk and Market Risk scores of 28.2 and 35.0 exacerbated the effect of relatively low Potential Returns. Venezuela took last place in our latest Americas Consumer Electronics RRR table, but if there was a change in the country's policy mix after the 2012 elections - not our core scenario - the country's ranking would have the potential to increase over time.
Key Trends & Developments
- Venezuelan computer shipments should record positive growth over our five-year forecast period, due partly to the government's affordable computer programmes, computers for education and more local production of inexpensive computers. Around 500,000 notebooks were expected to be procured for schools in 2012, as the government's digital classrooms programme is expanded to secondary schools.
About Fast Market Research
Fast Market Research is an online aggregator and distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff will help you find the right research to fit your requirements and your budget. For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.
Browse all Consumer Goods research reports at Fast Market Research
You may also be interested in these related reports:
- Argentina Consumer Electronics Report Q2 2013
- Chile Consumer Electronics Report Q2 2013
- Indonesia Consumer Electronics Report Q2 2013
- Bulgaria Consumer Electronics Report Q2 2013
- China Consumer Electronics Report Q2 2013
- Colombia Consumer Electronics Report Q2 2013
- Hungary Consumer Electronics Report Q2 2013
- Peru Consumer Electronics Report Q2 2013
- India Consumer Electronics Report Q2 2013
- Czech Republic Consumer Electronics Report Q2 2013