Boston, MA -- (SBWIRE) -- 08/29/2013 -- Low-income consumers, which saw improved purchasing power as a result of socio programmes such as "Bolsa Familia" (Family Grant) and the growth in employment, have become more concerned about the importance of living a healthy lifestyle. However, many of these low-income consumers are also enjoying their improved economic situation by increasing the consumption of packaged food products such as soft drinks, ready meals, sweet and savoury snacks and confectionery. By increasing the consumption...

Euromonitor International's Vitamins and Dietary Supplements in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Vitamins and Dietary Supplements market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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