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Retail Tissue in Hong Kong, China - New Market Report

New Consumer Goods market report from Euromonitor International: "Retail Tissue in Hong Kong, China"


Boston, MA -- (SBWIRE) -- 11/19/2014 -- SCA tightened its grip within retail tissue in 2013 following the launch of a toilet paper brand and the acquisition of Vinda. The takeover also gave a clear statement of intent that the company believes that China offers good growth potential.

Competitive Landscape

SCA led sales in 2013, recording a value share of 34% due to its long established brand awareness and the quality and wide range of its products. Following the introduction of boxed facial tissue in 2009, toilet paper was launched in 2012, with the company leveraging the reputation of its Tempo brand.

Industry Prospects

Retail tissue has respective projected forecast period constant 2013 value and volume CAGRs of 1% and 2%. Volume growth over the forecast period will be lower than during the review period due to the increasing maturity of the area as well as rising consumer environmental awareness.

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Report Overview

Discover the latest market trends and uncover sources of future market growth for the Retail Tissue industry in Hong Kong, China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Retail Tissue industry in Hong Kong, China, our research will save you time and money while empowering you to make informed, profitable decisions.

The Retail Tissue in Hong Kong, China market research report includes:

- Analysis of key supply-side and demand trends
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Retail Tissue in Hong Kong, China?
- What are the major brands in Hong Kong, China?
- What is the performance of pocket handkerchiefs vs boxed facial tissues?
- What are the key new product launches in the tissues market?

Reasons to Get this Report

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

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