New Beverages research report from Canadean is now available from Fast Market Research
Boston, MA -- (SBWIRE) -- 03/07/2013 -- Published by Canadean, this Quarterly Beverage Tracker report provides a detailed analysis of the latest developments in the Romania beverage market
Introduction and Landscape
Why was the report written?
In the current climate of economic uncertainty and market volatility companies need to know about more than just data. This report provides a complete overview of all commercial beverage consumption trends, latest market developments and an economic mood indicator
What is the current market landscape and what is changing?
Political unrest related to the presidential dismissal by referendum in July had a strong impact on the local currency devaluation which weakened by 1.85% versus the Euro during the quarter. Inflation rose to a new high level in September. Temperatures constantly exceeded the normal values, while rain was totally absent.
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What are the key drivers behind recent market changes?
On one hand the hot weather was favoring several seasonal categories (packaged water, carbonates, iced/rtd tea drinks, beer), but on the other hand the drought added to other unfavorable factors and impacted the price of crops, a 5% higher price of fruits being of significant importance for soft drinks producers. Soft drinks managed 4% growth overall.
What makes this report unique and essential to read?
Designed for clients who want to understand the latest trends in the Romania beverage industry and want more detail and analysis on this data. Canadean's Romania Quarterly Beverage Tracker report is ideal for benchmarking total market vs. retail audit data and is an essential tool for keeping up-to-date with the latest industry and market developments
Key Features and Benefits
Readers are provided with a summary snap shot table showing category growth in Q3 2012 vs. Q3 2011, together with 2011actual volumes, 2012 forecast volumes and projected growth
An economic mood indicator, completed by Canadean's local consultant, examines (on a scale of one to five) whether confidence levels in the industry are better or worse than the previous quarter, whether net prices are rising or falling and how Private Label products have performed versus the rest of the market. Selected retail pricing data is given for the most recent quarter and the previous four quarters, enabling analysis of price movements.
Key highlights of the last quarter's commercial beverage performance are identified and the key market drivers examined
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Browse all Beverages research reports at Fast Market Research
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