Rosario Safina Starts Kickstarter Campaign to Introduce USDA Organic Fresh Black and White Truffle Vegannaise

Now, vegans can enjoy real truffles in organic, soy-based vegannaise. Great on sandwiches, as a spread or with crudités.


Brooklyn, NY -- (SBWIRE) -- 06/17/2014 -- Since many years, Rosario Safina and team has been paving the way for everyone to enjoy real truffle products, not ones made with artificial flavorings. Now, they’ve developed their first organic truffle vegannaise, but getting the word out is always a challenge.

Rosario wants to produce a social media campaign aimed at vegans, vegetarians, foodies and related vegan influencers that love to cook and want to appreciate real truffles. His plan is to communicate with all the top vegan, vegetarian and foodie pages using Facebook and PR, with recipes using his products, explaining why these products are genuine USDA 100% Organic and where to buy. He is also looking to entice top retailers in the country with special promotional offers to carry the line, including live demos, outreach and education.

A part of the proceeds from the campaign would also be used to mass-produce sufficient quantities to meet initial retail demand for the line of all vegan truffle mac and cheese, truffle potato salad, and other vegan truffle dishes.

With adequate funding support combined with over 30 years' experience in the truffle world, the team hopes to make the great taste of real truffles available to everyone. They have the people ready to handle marketing, SEO, sales, and promotions to bring their message to chefs and consumers everywhere.

This project will only be funded if at least $50,000 is pledged by Fri, Jul 11 2014 8:30 AM +05:30.

Kickstarter Page:

About Rosario Safina
Since over 29 years, chefs at the finest restaurants have relied on one person to bring them the highest quality truffles and truffle products; Rosario Safina. During his time as President of the largest truffle company in history, Rosario became the driving force behind the popularization of truffles and its transformation from elite luxury to everyday staple for millions of food lovers across the country.