Houston, TX -- (SBWIRE) -- 05/22/2018 -- Online live videos are gradually becoming an important part of the strategic business models for various brands and marketers to capture customer preferences. In addition, live video streaming has become the vital step for brand owners for business-to-consumer and business-to-business communication Online video platforms are end-to-end platforms used for the measuring, downloading, publishing, and distribution of online video content for live streaming and on-demand. Online video platforms enable organizations to share their video content with outside stakeholders which includes partners, investors, and customers. Acquisitions of smaller companies is a notable growth strategy adopted by online video platform companies.

This market research analysis identifies the growth in online digital video streaming as one of the primary growth factors for the video hosting platform market. The increase in the number of devices that can support digital content and the rise in the accessing speed of the Internet is providing consumers the choice of information, social media, and entertainment. Digital media players such as Hulu, Apple TV, Netflix, and Amazon are providing a stiff competition to the entertainment provided by traditional TVs. Consumers are spending more time on consuming digital media due to the growing Internet penetration and easy access to multimedia devices.

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Top Key Vendors:
Brightcove, Ooyala (Telstra), Piksel, thePlatform (Comcast Technology Solutions), IBM Cloud Video, Kaltura, Samba Tech, Wistia, Arkena, Xstream, Ensemble Video, MediaPlatform, Viocorp, Anvato (Google), Vzaar

The online video platforms market has the presence of several key vendors and appears to be fragmented. Since these vendors offer similar products, the competitive environment of this marketspace is quite intense. Vendors are increasingly engaging in product improvisation and differentiation and are also concentrating on product pricing and portfolio to gain a competitive advantage over their peers. Factors including the change in consumer preferences, the growth in online video market across nations, and rapid technological changes, result in the entry of several new players and this in turn, further intensifies the level of competition among the market players.

The Global SaaS Online Video Platform Market is a highly fragmented, niche market with the presence of a limited number of vendors. Providers in the market compete based on pricing, innovation, service, reputation, distribution, and promotion. As the market is still in its development stage, small vendors with innovative solutions have the chances of being acquired by large players in the market.

To conclude, contemplation of the noteworthy enactment of the Global SaaS Online Video Platform Market is driven by various analysis tools and wide-ranging research reports. Citations are engaged to mount clear results and validate them.

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Table Of Content:

Chapter 1 SaaS Online Video Platform Market Overview

Chapter 2 Global Economic Impact on Industry

Chapter 3 Global Market Competition by Manufacturers

Chapter 4 Global Production, Revenue (Value) by Region

Chapter 5 Global Supply (Production), Consumption, Export, Import by Regions

Chapter 6 Global Production, Revenue (Value), Price Trend by Type

Chapter 7 Global Market Analysis by Application

Chapter 8 Manufacturing Cost Analysis

Chapter 9 Industrial Chain, Sourcing Strategy and Downstream Buyers

Chapter 10 Marketing Strategy Analysis, Distributors/Traders

Chapter 11 Market Effect Factors Analysis

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