Benepath, Inc

Selling Medicare Effectively Is Knowing How It Works


Newtown Sq, PA -- (SBWIRE) -- 05/21/2019 -- Fruitful, insurance sales are the result of thoughtful and knowledgeable agents. Most successful agents and agencies know their product inside and out. Failure demonstrate knowledge means a potential loss of leads and clients.

Sale success is directly related to an agencies and their agents' ability to know the "do's" and "don'ts" of the industry. First and foremost, agencies and their agents need to have the correct insurance license and errors and omissions insurance. Not following the rules of the business will not lead to a successful agency.

Along with the knowledge of sales techniques and tactics, there is a pressing need to know what you are selling. "If you do not know your product, potential clients are going to know that, and that hampers your ability to sell insurance if you are not credible," explained Clelland Green, RHU, CEO, "And that means, you need to understand Medicare inside out if that is what you are going to sell."

If an insurance agent is going to attempt to sell Medicare plans without understanding how it works, sale is going to be an uphill battle. To sell Medicare plans is to know Medicare plans. In other words, that means comprehending Parts A and B and any further supplements. In addition, a good insurance agent, prior to selling Medicare, is going to read the book titled "Medicare and You."

For a new and more experienced agents, it is important to talk with an experienced agent who has been selling Medicare plans for years. This offers new agents and the more seasoned ones a chance to understand what the hands on experience of selling these kinds of policies is going to offer. "However, the most important point is 'know thy product intimately," added Green "and do due diligence when selling."

Lastly, when an agent is just getting started and choosing what products they want to sell, they need to create a plan. Most will want to attempt to get as many appointments as possible, especially for selling Medicare. However, it is important to limit appointment numbers at the beginning. Start with two different companies that offer Medicare Advantage and Medicare supplement plans. It is not a good idea to get too overwhelmed in the beginning. Begin slowly, get the experience and then add more policies and companies.

"Be persistent and work with a plan to sell your best products and once you have it all lined up and working, success is right around the corner," said Green.