Websites are a critical element in strategic online marketing. Selling Online Made Simple showcases services at http://www.somsweb.com.au to help business owners better reach their target market.
Perth, Western Australia -- (SBWIRE) -- 11/10/2015 -- According to Google's recent statistics, there are nearly 100 million searches performed through search engines every month. In addition, Google has determined that over fifty percent of consumers will use the Internet to research products and make purchasing decisions.
In times past, radio and television commercials as well as print ads were quite effective at enticing potential customers to respond to an offer. In this digital age, however, websites and online marketing are now the best tools a business owner can use to gain a great return on their investment in lead generation. Simply put, business owners cannot afford to continue ignoring the power of online marketing. However, no business owner can effectively market their products and services online without a well-designed website, and Selling Online Made Simple, a Perth Web Design firm, sees it as their mission to provide that website for business owners. As Andrew would put this, it's not a great looking website that entices people to purchase it is a website that is easy to navigate and is easy to find what the customer is looking for instantly.
Andrew, the director of Selling Online Made Simple, offers this advice to business owners. "There was a time where business owners could get away with designing their own website. Unfortunately, without a background in web design and marketing, many of them focus on the wrong aspects of the site. They are too concerned about aesthetics and not concerned enough about user experience or the marketability of the website. Truthfully, most business owners would see the returns they're looking for if they would leave the design to a professional who has a better understanding of Business Web Development and takes the time to understand their customers business fundamentals. It is impossible to find this type of service using an offshore freelancer. Why? They clearly just do not understand how Australians buying habits or business principles work. This is why it is essential to engage a local online marketing expert to do the job.
As the website expert goes on to say, "Selling Online Made Simple's customized services do more than just deliver a great-looking websites. What we focus on is design that grabs visitors' attention, shows them what the brand is all about, and then compels them to take action. Getting these results requires careful thought and planning about colours, fonts, layout, image placement, content, and a host of other design aspects."
He goes on to say effective website designers must know what it takes to keep visitors on a website and persuade them to make buying decisions. "Our firm takes design a step further with the creation of websites optimized for search engines. Our designers and Perth SEO Experts work together ensuring that page load times are fast and that website content contains critical keywords that will help the site climb the rankings in the search engines and appear at the top of results pages for the terms that potential customers are using to search for their product. These SEO strategies combined with the power of a beautifully-designed website makes a business magnetic to potential customers online."
"More and more people are getting online every day, and business owners need to make it a priority to go where their audiences are. We supply a full range of website design and marketing services for businesses who are struggling in the online arena. In simple terms, our team will do what is necessary to help business owners get further faster in the race for market share and customer acquisition."
About Selling Online Made Simple
With a staff of over twenty highly-trained software and web developers, Selling Online Made Simple has a mission to provide top-notch solutions for business owners who want to take their website and online marketing to the next level. From design to marketing to analytics, Selling Online Made Simple has become a one-stop-shop for business owners looking for affordable digital solutions.