Rising Awareness on Health and Fitness to Spur the Demand for Smartwatches in the Near Future

The research report on smartwatch market provides a detailed analysis of the different categories of smartwatches, and helps in understanding the driving forces behind the popularity of the wearable products. It also provides an analysis of the major segments of the smartwatch market for the period from 2012 to 2020.


Albany, NY -- (SBWIRE) -- 09/09/2015 -- Market Research Reports Search Engine (MRRSE) has added a new report titled '' Smartwatches Market [By Price Range - High-end Smartwatches, Mid-end Smartwatches, and Low-end Smartwatches; By Operating System - Android Wear, Watch OS, and Others] - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2014-2020 " to its vast repository. The report, published by Transparency Market Research, covers the present status and forthcoming opportunities and trends in the market for smartwatches. The report also offers information in the form of illustrative tables and analytical graphs to aid easier comprehension. Company profiles of dominant players across the globe form a pivotal part of the study.

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According to this report, the global smartwatch market had a total worth of US$701 million in 2013. Evaluating the market's growth prospects, the report concludes that the market will develop at a 53.6% CAGR from the year 2014 to 2020. The report suggests that the market for global smartwatch is bifurcated on the basis of price range and operating systems. Operating systems in the smartwatch market are of two types: Watch OS, Android Wear OS, and others. The other segment, by operating system, encompasses: Firefox OS, Tizen OS, Pebble OS, and LinkIt OS. The study also categorizes the smartwatch market based on pricing. High-end smartwatches, mid-end smartwatches, and low-end smartwatches are the categories of smartwatches elaborated upon in the report.

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This study further states that North America was the biggest business sector for smartwatches in terms of revenue, in 2013. The region has a huge selection of advanced and modern smartwatches due to the existence of health-conscious and tech-savvy clients in this region. Health and fitness are predicted to remain the primary applications of smartwatches over the forecasting horizon. This is expected to be complemented by consistently high demand for smartphones from North America.

Moreover, mindfulness among end users and high purchasing power is expected to drive this regional market over the forecast horizon 2014-2020. Europe and Asia Pacific are foreseen to witness sound development over the forecast period. The key companies profiled in this report include Samsung Electronics Co. Ltd., Pebble Technology Corporation, Apple Inc., Garmin Ltd., Sony Electronics Inc., Nike Inc., Fitbit Inc., ConnecteDevice Ltd., Qualcomm Incorporated, and Martian Watches.

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