Philadelphia, PA -- (SBWIRE) -- 06/20/2017 -- Smith Publicity has been one of the top book marketing companies in the industry since 1997. Author publicists and other publicists in the firm have been watching the world of books and publishing change rapidly over the past three decades. This company has developed several marketing plans and strategies to give authors the opportunity to promote their books regardless of the reading platform.
Over the past few years, reading platforms have certainly been changing. E-books, which can be read via technology such as Kindles and iPads, have recently become increasingly popular methods of reading. As an experienced publishing company, Smith Publicity has formulated e-book marketing strategies to keep up with the ever-changing reading and publishing industries.
Even though e-books are different from paper books in terms of the reading method, the promotional methods are relatively the same. Having an e-book allows for bloggers and social media users to have easier access to the book and its reviews. Publicists at Smith Publicity recommend that all authors have an ebook version of all of their books because social media and the internet are useful promotional tools when it comes to word of mouth. If authors have an e-book copy of their book, readers can easily use their device and begin reading as soon as they see a review or blog post about it.
At Smith Publicity, publicists are responsible for book promotion and author promotion. Their primary goal is to help authors secure media coverage, increase book sales, and find more writing opportunities.
Smith Publicity has remained a leading book marketing company because of their attention to effective marketing methods as e-books have become more popular. Authors are encouraged to receive publishing services from this book marketing firm that uses specific strategies to accommodate the growing e-book market and assist authors in the process.
To learn more about Smith Publicity and book marketing services, call 856-229-0807 or visit their website at http://www.smithpublicity.com/.
About Smith Publicity
Smith Publicity is the most prolific book marketing agency in the publishing industry, with nearly 3,000 books promoted since 1997. An "equal opportunity" publicity firm, Smith works with both self-published and traditionally published authors, as well as small and major publishing houses.
Smith Publicity's motto, "Make Good Things Happen for Authors," is premised on providing the absolute highest level of client service, and a singular focus on creating as many opportunities as possible for authors and publishers to spread the word about books through media exposure.
Smith Publicity has offices in Cherry Hill, NJ and Toronto, Canada.