Smith Publicity, Inc.

Smith Publicity Stresses Importance of Radio Interviews for Book Promotion


Philadelphia, PA -- (SBWIRE) -- 02/08/2017 -- Smith Publicity, a book marketing agency that has promoted nearly 3,000 books since its foundation in 1997, recently released a list of radio interview tips for authors seeking to promote their latest work. Entitled "12 Radio Interview Tips for Authors," the guide can be found on Smith Publicity's website. Visit to learn about the book publicity firm's comprehensive suite of services for authors working in all markets and genres.

Although some authors may think that digital media has rendered radio obsolete, Smith Publicity stresses that traditional radio interviews are an invaluable part of any book promotion campaign. According to Smith Publicity, radio interviews for authors should act as a baseline for book publicity, with other forms of media supplementing the campaign.

Drawing on a decade of success in promoting the work of a diverse client base, Smith Publicity has distilled the best practices for conducting radio interviews in pursuit of a successful book promotion campaign. The firm advises authors on practices such as how to use prepared notes, the best way to answer questions, how to self-promote in an engaging manner and even what to wear during a phone interview. Smith Publicity also encourages authors to do as many radio interviews as possible to increase exposure and opportunities.

To view the full list, visit Smith Publicity's website. Here, authors can find an array of advice on book promotion, sourced both from Smith Publicity's in-house experts and other notable marketing professionals.

To learn about working with Smith Publicity for successful book promotion, call the firm at 856-229-0807.

About Smith Publicity
Smith Publicity is the most prolific book marketing agency in the publishing industry, with nearly 3,000 books promoted since 1997. An "equal opportunity" publicity firm, Smith works with both self-published and traditionally published authors, as well as small and major publishing houses.

Smith Publicity's motto, "Make Good Things Happen for Authors," is premised on providing the absolute highest level of client service, and a singular focus on creating as many opportunities as possible for authors and publishers to spread the word about books through media exposure.

Smith Publicity has offices in Cherry Hill, NJ and Toronto, Canada.