North America Leads the Smoking Cessation Market Followed by the European Countries

The electronic cigarettes market was valued at USD 1,662.5 million in 2012 and is expected to grow at a CAGR of 33% from 2013 to 2019, to reach an estimated value of USD 12,238.4million in 2019.

 

Albany, NY -- (SBWIRE) -- 11/24/2015 -- Nicotine addiction is one of the leading causes of deaths worldwide. Countries across the globe are undertaking serious measures to curb the crisis. Ban on smoking in public areas, higher taxes and promotion of smoking cessation products are some of the common methods adopted.

Smoking cessation or nicotine de-addiction can be achieved by various modes such as nicotine replacement products, e-cigarettes, anti-depressants and nicotine receptor agonists such as Zyban (bupropion), and Chantix/Champix (varenicline). Quitting smoking is also possible with or without assistance of healthcare professionals. Thus the market is largely influenced by various substitutes restricting the market growth. The smoking cessation products market has been extensively analyzed on the basis of factors such as the products popularly used, success rate, and geographical reach.

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This report studies the global smoking cessation and nicotine de-addiction products market from the perspective of various product types available in the market. These include nicotine replacement therapy (NRT) products, drug therapy and e-cigarettes. The NRT products market is broadly segmented into nicotine containing gums, transdermal patches, lozenges, sublingual tablets, sprays and nasal inhalers. Nicorette is one of the most famous brands in the NRT segment smoking cessation and nicotine de-addiction market. The prominently used brands for smoking cessation are Zyban and Chantix/Champix which comprise the drug therapy segment of the market. Geographically, the market is analyzed for four major regions, namely North America, Europe, Asia-Pacific and Rest of the World (RoW).

Each of the market segments have been analyzed on the basis of their current and future market size for the period 2011 to 2019, in terms of revenue (USD million), considering 2011 and 2012 as the base years. The compounded annual growth rate (% CAGR) for each market segment has been provided for the forecast period 2013 to 2019 along with the estimations of market size.

Major players profiled for NRT products include Johnson & Johnson, GSK, Pfizer, Takeda Pharmaceuticals Co. Ltd., Cipla, and Revolymer PLC. GSK and Pfizer lead the market for drug therapy, while the key players profiled for e-cigarettes market include VMR products, and NJOY. Each of these market players are profiled in the report considering parameters such as company overview, financial overview, business strategies, product portfolio and recent developments.

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Smoking cessation and nicotine de-addiction market report gives a complete market analysis including Porter's five force analysis. Market attractive analysis based on factors such as current stage of life cycle, market size, customer base, market competition, and annual growth rate reveals most attractive geographies. Research and development pipeline of various drugs for nicotine de-addiction in clinical trials is also provided in the report. The report also gives a detailed heat map analysis of key market players. The analysis for the global smoking cessation and nicotine de-addiction products market is based on the products marketed in various countries and their respective global revenue generated by the manufacturer in the year 2012. Report also identifies significant drivers and restraints for the smoking cessation and nicotine de-addiction market. Furthermore lucrative opportunities identified after in-depth have also been described in the report. The report also suggests relevant recommendations for effective strategy formulation in the competitive market.

The research methodology was based on primary as well as secondary research. Interviews and discussions with a wide range of key industry participants and opinion leaders revealed real time market scenario. This primary research represented the bulk of the research efforts, which was further supplemented by extensive secondary research. A review of key players' product literature, annual reports, and press releases supports the market forecast analysis. The 83 pages smoking cessation and nicotine de-addiction market reports described various market dynamics in 28 figures and charts and 11 tables.

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