ResearchMoz.us include new market research report"Social Media in Wealth Management: 2020 Foresight Report " to its huge collection of research reports.
Albany, NY -- (SBWIRE) -- 05/06/2013 -- The advent of social media presents a valuable opportunity for wealth management companies. As internet access and smartphone adoption increase, a growing number of internet users are becoming involved with social networking. Companies are developing their processes to be able to respond to web-oriented consumers. Banks and other wealth management institutions are engaging customers with social media, which is shaping up as a strong channel for promoting new schemes, identifying customer needs and receiving feedback online.
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Companies have started to use social media sites as a marketing tool to communicate with external customers and to promote their products and services. These companies use YouTube and Flickr to post videos relating to products and services, key developments, events and conferences. Online video is an important part of the modern internet landscape, reaching a large number of people in an engaging context that is attractive to marketers and advertisers. Companies are marketing their services by posting presentations and brochures on open sharing platforms such as Facebook and Slideshare. Many have launched their own social networking forums and blogs to connect with customers. The cost-effectiveness and large reach make social media one of most preferred advertisement channels among wealth management companies.
This report provides a comprehensive analysis of social media marketing strategies adopted by wealth management companies
It provides current and future scenarios of social media and its impacts on the wealth management industry
It details various benefits available to and challenges faced by wealth management companies while adopting social media marketing strategies
It outlines the current regulatory framework applicable to wealth management companies using social media to promote their products and services
It provides case studies on social media marketing strategies implemented by various reinsurers and their outcomes
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Reasons To Buy
Understand the dynamics of the social media landscape across key markets worldwide
Assess the current and future opportunities of social media marketing in the wealth management industry
Gain insights into the social media marketing strategies adopted by wealth management companies
Gain insights into key regulations pertaining to the usage of social media for the promotion of wealth management products and services
Gain insight into various challenges faced by wealth management companies in social media marketing across all key markets
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