Boston, MA -- (SBWIRE) -- 03/05/2014 -- With the tighter credit card measures being implemented by Bank Negara Malaysia, introducing store cards did not appear to be a viable move as store cards is likely to be regulated the same way as credit cards. It can be attributed to the credit feature that is present in store cards. As a result, there is lack of interest of store cards from both consumers and issuers which led to negligible cards in circulation, as well as transaction value and volume for store cards in 2013.
Euromonitor International's Store Card Transactions in Malaysia report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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