Fast Market Research

"Sustainability in the European Construction Industry 2012-2013: Market Trends and Opportunities, Forecast of Budgets and Profitability, Construction Industry Procurement and Marketing Initiatives" - New Market Report

New Construction market report from Timetric: "Sustainability in the European Construction Industry 2012-2013: Market Trends and Opportunities, Forecast of Budgets and Profitability, Construction Industry Procurement and Marketing Initiatives"

 
Repost This

Boston, MA -- (SBWIRE) -- 02/06/2013 -- "Sustainability in the European Construction Industry 2012-2013: Market Trends and Opportunities, Forecast of Budgets and Profitability, Construction Industry Procurement and Marketing Initiatives" is a new report by Timetric that analyzes how companies in the European construction industry perceive sustainability. The report contains in-depth analysis on the principal drivers and challenges with regards to sustainability plus the market-specific growth opportunities associated with the implementation of sustainable practices. It also benchmarks successful sustainable initiatives and energy-efficiency measures adopted by various companies. This report also examines the impact of sustainability on profits and cost saving targets set by companies. It also analyzes the procurement strategies and practices being undertaken; category-level spending outlooks; changes in sustainable procurement budgets; supplier selection criteria and investment opportunities available for leading purchase decision makers. The report identifies key drivers and practices of green marketing, and the channels used to effectively market green credentials.

View Full Report Details and Table of Contents

Key Highlights

- Respondents identified the UK, Germany and France as locations likely to offer the largest-growth potential for sustainable construction, as indicated by 75%, 51% and 43% of respective respondents.
- Of all the construction contractors and project developer respondents, 48% anticipate an increase in profitability with the implementation of sustainability measures.
- 'Customer satisfaction' is considered to be the most important driver of green marketing by respondents from the construction equipment and supplier industry, as identified by 76% of respondents. Another 62% of respondents consider 'competitive advantage' to be important.

Scope

The report features the opinions of European construction industry respondents related to the following:

- What sustainability means to the industry
- Factors that drive sustainability measures
- Barriers that confront effective implementation of sustainability
- Sustainable and energy efficiency measures and their impact on profitability
- Metrics used for the measurement of sustainability performance
- Procurement of sustainable materials
- Demand for sustainable products and services, including markets that will drive growth
- Changes expected in sustainability budgets and cost saving targets
- Methods of marketing green credentials and the use of media channels

Reasons to Get this Report

- Drive revenues by understanding future sustainable product investment areas and growth regions.
- Formulate effective sales and marketing strategies by identifying buyer sustainability budgets and areas of investment.

Companies Mentioned in this Report: Hochtief, Skanska, Morgan Sindall, Sir Robert McAlpine, Balfour Beatty, BAM Construct, Holcim, Caterpillar, Nordkalk, Lafarge

About Fast Market Research
Fast Market Research is an online aggregator and distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff will help you find the right research to fit your requirements and your budget. For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.

Browse all Construction research reports at Fast Market Research

You may also be interested in these related reports:

- Sustainability in the Global Construction Industry 2012-2013: Market Trends and Opportunities, Forecast of Budgets and Profitability, Construction Industry Procurement and Marketing Initiatives
- Sustainability in the Global Construction Industry 2011-2012: Market Trends and Opportunities, Forecast of Budgets and Profitability, Construction Industry Procurement and Marketing Initiatives
- Sustainability in the Asia-Pacific Construction Industry 2012-2013: Market Trends and Opportunities, Forecast of Budgets and Profitability, Construction Industry Procurement and Marketing Initiatives
- Sustainability in the European Interior Design Industry 2011-2012: Market Trends and Opportunities, Forecast of Budgets and Profitability, Interior Design Industry Procurement and Marketing Initiatives
- Business Confidence in the Global Construction Industry in 2011-12: Industry Dynamics, Market Trends and Opportunities, and Demand and Expenditure Forecast
- Marketing Green Credentials and Financial Implications of Sustainability in the European Construction Industry: Survey Intelligence
- Sustainable Procurement and Financial Implications in the European Construction Industry: Survey Intelligence
- Sustainability in the Global Construction Industry 2012-2013: A Global CEO Survey
- Industry Dynamics, Implementation and Financial Implications of Sustainability in the European Construction Industry: Survey Intelligence
- European Construction Supplier Industry Outlook Survey 2012-2013: Industry Dynamics, Market Trends and Opportunities, Marketing Spend and Sales Strategies in the Construction Industry